Outdoor Print Ad of the Week - Vol 22: Giant Lounge

Posted on February 08, 2013Giantlivingroomdoritos0

Doritos produced this fun bit of interactive art in celebration and promotion of the 'King of Ads' competition, where three finalists were showcased alongside the Doritos 'Giant Living Room' in London. The lighthearted stunt was aimed at driving the public to vote for their favorite ad between the three final contestants. The installation was a massive success, attracting crowds from miles around to climb on the colossal sofa and stand next to the coffee mugs which were nearly their own height! We give Dorito's extra points here, not only for making an eye-catching promotion, but also for the level of pure fun and interactivity. If any of Doritos execs out there are reading our blog, we want a giant living room in New York too!

Doritos 'King of Ads' 'Giant Living Room'
Doritos 'King of Ads' 'Giant Living Room'
Doritos 'King of Ads' 'Giant Living Room'
Doritos 'King of Ads' 'Giant Living Room'




Creative Outdoor Print Ad of the Week is a series of blog posts aimed at outdoor media, from bus shelters to vinyl wraps and billboard printing. We are very much inspired by the folks who think outside the box and push the boundaries of print, especially in public spaces where interaction is often encouraged.



Outdoor Print Ad of the Week


Giantlivingroomdoritos0Outdoor Print Ad of the Week - Vol 22: Giant Lounge


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